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Brightdesk

Embedded BDR Team for SaaS

Our BDRs joined their Slack, learned the playbook, and became the top source of new pipeline.

Industry

Fintech

Headquarters

Madrid

Founded

2014

Company size

100+

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Challenge:

Brightdesk needed more conversations with the right buyers, but their team was stretched thin and their outbound tooling wasn’t connected.

What we did:

Our BDRs joined their Slack, learned the playbook, and became the top source of new pipeline. BizDevFirm worked as an extension of their team, from dialer setup and list building through daily calling and weekly reviews.

Results:

$1.4M pipeline sourced, 35% of new opportunities, and a repeatable outbound motion the team still runs today.

$1.4M

Pipeline sourced

35%

Of new opportunities

Day 1

In their Slack

Our Approach

01 Market & Buyer Review

We studied their buyers, call data, and where meetings were being lost to find the fastest path to more pipeline.

02 List Building

We built a targeted list of best-fit accounts and decision-makers with verified direct dials and emails.

03 Launch & Book Meetings

Our dialers started calling within days, backed by email and LinkedIn touches, booking qualified meetings onto the team’s calendar.

04 Weekly Tuning

Each week we reviewed connect rates, conversations, and meetings booked, then sharpened scripts, lists, and call blocks.

05 Scale the Pipeline

With a proven motion in place, we added dialers and new segments to keep pipeline growing month after month.